BENETEAU Group: managing living spaces on land and at sea
The boats
The world leader in yacht building, BENETEAU Group is continuing to make strides in the motorboat market and now ranks among the top European players. BENETEAU, JEANNEAU, LAGOON, PRESTIGE and MONTE CARLO have over one hundred models between 20 and 60 feet long (powered by sails or by motor) on offer. The Group also owns one of the most prestigious names in bespoke top-of-the-range yacht construction: CNB. It is adding to its range in the segment for motorboats over 15 metres long with PRESTIGE YACHTS and MONTE CARLO YACHTS. With the acquisition of Rec Boat Holding, LLC, the Group now has a complete range of motorboats under 12 metres long.
Accomodation
Building on its experience in the boat sector, the BENETEAU Group is leveraging its unique expertise in planning and optimising the use of space to fit with new lifestyles. Already a leader in the European leisure accommodation market with its IRM and O’HARA brands, the Group launched a new mobile accommodation concept in 2014: COCO SWEET.
THE LEADING EUROPEAN mobile home MANUFACTURER
27 YEARS of experience in building mobile homes
8 PRODUCTION facilities
800 + employees
4,000 mobile homes built by BHI
Over 27 years of designs
1992
Mr Jean Tessier founds IRM (Idéale Résidence Mobile) First brand of mobile homes manufactured in France
1994
Annette and Louis-Claude Roux found O’HARA, a BENETEAU Group subsidiary
1998
The Givrand and Beaucaire (France) factories open
2007
IRM, the market leader in mobile accommodation, joins the Accommodation Division of the BENETEAU Group
2012
The Bologna (Italy) factory opens
2014
Launch of the Coco Sweet brand
2017
Opening of the 8th factory in La Chaize-le-Vicomte
2018
Launch of the new brand Bio Habitat Italy, BHI